Crawl & indexation
Audit robots.txt, meta robots, and canonical tags on faceted ecommerce. Index bloat is common on regional marketplaces.
Verify Arabic and English URLs both appear in sitemap with hreflang alternates.
- Fix 404s and redirect chains on legacy Arabic paths
- Submit sitemap in Google Search Console per property
- Monitor index coverage weekly after template changes
Performance on regional mobile networks
Test LCP and INP on 4G throttling—many Gulf users browse on mobile data. Compress hero images, defer non-critical JS, and prerender critical chrome.